About

  • A Strategy and product design consultancy.
  • Clients include: institutions, entrepreneurs, startups.
  • Results: performance, growth, market impact, customer engagement.
  • Goals: satisfying, simpler, competitive, customer-centered, stronger brand.
  • I work with leadership, management and staff, with feedback, assessment, accountability and goals.
  • We innovate to improve the things you do well.
  • I work directly with executives, owners, founders, architects, strategists and managers.
  • I source and lead outside expertise and resources.
  • My background is product design, systems and process analysis, learning, leadership and facilitation.
  • I have been designing and advising since 1986.

I’m a strategic design consultant focusing on digital product design to create new opportunities and solutions for businesses and their markets and customers.

I work with institutions, entrepreneurs, startups, and large and small enterprises.

With my clients I develop new business models, new marketing and communication paradigms and new products for performance, growth, market impact, customer engagement.

The result: business, products and relationships that are more satisfying, simpler to use and understand, more competitive, more customer-centered, and stronger agents of your brand.

I work with leadership, management and staff to set goals and change their business, their work, their communication, and their results. I drive change by developing solid personal and professional trust through feedback, assessment, accountability and goals.

We start with the things you do well – for your customers, profits, values, and people. Then we innovate to improve them: business models, plans, roles, products, campaigns and more.

I work directly with executives, owners, founders, architects, strategists and managers. When our solutions require outside expertise and resources, I can source and lead those teams.

My background is product design, design critique, user-centered software design, symbolic systems, systems/process analysis, learning, leadership and group, team, and organization facilitation and communication.

I have been using, thinking about, designing and building learning and communicationg tools and experiences since 1986. I have been advising, coaching and consulting about better leadership, communication, processes and products ever since.

Specialties

  • Strategic design and ideation
  • Innovation, Change management, Learning, Coaching.
  • Computing & IT Strategy.
  • Business models & strategy.
  • Agile, Ruby on Rails, Test driven development.
  • Mobile computing, iPad/iOS, Web apps, Rich internet applications.
  • Social Media and Online Marketing.
  • User Experience Design
  • Information Architecture.
  • User Interface and Interaction Design
  • User research and testing, usability.
  • User training and e-Learning.

Featured Post

Strategic Design

Caspian Design is a strategic design and innovation consultancy. We are located north of Boston with technical and creative freelancers elsewhere. We help you to create compelling, responsive, highly functional products and experiences, build new markets and business models. We drive … Continue reading

Recent Posts

DeSOPA: great FF extension, bad dogma

DeSopa: a Firefox addon to easily bypass SOPA DNS blocking, Hacker News

I love this approach!

SOPA? DeSOPA, MF! Yes, run circles around these idiots.

Tamer, you also do a great job of explaining in passionately clear, objective terms, the SOPA agenda, the weaknesses of its assuptions and it’s dire consequences.

However, I strongly take issue with your own assumptions about the value of today’s internet services and the role of the internet in human progress. Don’t let trendy zeitgeist or wishful thinking undercut your excellent, commendable tactics!

Specifically, you say:
3) …we would not have many of the online services we take for granted…

4) …The internet creates market efficiencies that forces industries to adapt, thus pushing forward progress for humanity as a whole. … the Internet, built by the masses…

It is as foolish to take the internet for granted as it is to try to dictate to it. Foolish. YouTube, Pandora? Born yesterday. Primative.  Self-serving. Base and not very interesting. Not of lasting social value. Civilization can go on without them. Don’t fall into the internet’s own perspective of it’s own importance.

The internet is not an agent of human progress. Like the U.S. interstate system, it’s fundamentally a psuedo-military artifact of our economic system with lots of handy, nifty, shiny services built on top of it. Writing and the scientific method are agents of human progress. Rule of law and international treaties are. Pencils, optical lenses, printing presses, mass produced shoes, power grids, hair dryers, video tape, asepsis, the A-10 Warhog, carboratuers and the internet as clever technologies.

And the internet has been built by businesses, governments and a few stalwarts and visionaries, not the masses.

DeSOPA is a great response to SOPA. SOPA is dangerously shortsighted and fearful. Humankind is not at risk. The decentralized, accessible power of the internet ought to be fought for and advanced. Good work, man. Don’t get carried away. It doesn’t serve your cause.

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